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All books, manuals, and other products on this page are published and distributed by The Institute. To order a copy, click on the payment button. The electronic version of the document will be sent to you following your purchase.
iWAM Resource Guide (2026)
The iWAM Resource Guide provides information on how to interpret iWAM scores and information for each of the iWAM's 48 scales. The description for each scale includes: What a high score means; What a low score means; Potential assets and liabilities of a high or low score; How a high (strong) or low (weak) pattern may connect to a role or job.
$10.00 (USD) for a single copy (PDF). Multi-copy agreement available.
Modeling Excellence with the iWAM
The iWAM is a powerful tool for building Models of Excellence. These models are useful in the screening and selection processes, development programs, succession planning, etc. This publication describes different kinds of models and how to build them. It also provides descriptions of metrics of modeling and how to keep it up-to-date once in place. The publication also contains an extensive set of documents in the Appendix that cover everything from how to select people for model analysis to determining the statistical validity of a model of excellence.
Modeling Excellence (PDF) is $10 (USD)
Validity and Reliability of the iWAM
Executives, HR professionals, OD professionals, and researchers often want to know the validity and reliability of the iWAM. The executives and professionals who ask are often classically trained in psychometrics and research methodology. So, they tend to want to know the classic criteria. While validity is the sine qua non for a test, the other criterion deemed critical is reliability. Validity indicates whether the tool actually measures what it says it measures. Reliability measures whether the tool assesses the construct consistently.
There are two challenges in applying the classical model to the iWAM. First, motivational and attitudinal patterns (metaprograms) are not known or well understood as a construct in human beings. Second, few classic instruments take the influence of "context" into consideration. With the iWAM, context is a powerful influence and can impact how one responds to the items in the survey. That is, the same individual can manifest two different results when the text is completed considering different contexts.
This publication explains validity and reliability and describes how the iWAM meets the essential criterion of validity and does not, by intention and fact, meet a criterion related to reliability.
Validity & Reliability of the iWAM is $10 (USD)